Most people are followers. I would imagine a huge percentage of the people who got tattoos didn't do it because they were genuinely a tattoo enthusiast or wanted something on them with a special meaning..but merely because it was the "in" thing and everyone else is doing it. Same reason lots of people will shave their heads even though they have the wrong hairline or headshape/face and look worse with it. Because they see every other guy at the gym with the shaved head , so being they are sheep with no sense of identity, they will shave the head as well.