men's fitness and something called Athletic Physique competitions are becoming more and more popular in Europe. NABBA USA has had a few Athletic Physique contests. Just as Figure had a few year head start in NABBA before taking off in the NPC, Athletic Physique may be coming to an NPC contest near you in the not too distant future.
just like with Figure, no need to worry about drug testing. if you get too big, you don't score well.