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Getbig Main Boards => Gossip & Opinions => Topic started by: Ron on May 07, 2007, 03:16:45 PM
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When this energy drink first came out, we were surprised that they even let someone use the name to market a drink like this. Well, I guess they werent too keen on this...
Here is the story about the energy drink now leaving the market as of today...
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An energy drink called Cocaine has been pulled from stores nationwide amid concerns about its name, the company that produces it said Monday.
Clegg Ivey, a partner in Redux Beverages LLC of Las Vegas, Nevada, said the company plans to sell the drink under a new name for now.
The Food and Drug Administration issued a warning letter last month that said Redux was illegally marketing the drink as a street drug alternative and a dietary supplement. May 4 was the deadline for the company to respond.
The FDA cited as evidence the drink's labeling and Web site, which included the statements "Speed in a Can," "Liquid Cocaine" and "Cocaine -- Instant Rush." The company says Cocaine contains no drugs and is marketed as an energy drink. It has been sold since last August in at least a dozen states.
"Of course, we intended for Cocaine energy drink to be a legal alternative the same way that celibacy is an alternative to premarital sex," Ivey said. "It's not the same thing and no one thinks it is. Our product doesn't have any cocaine in it. No one thinks that it does. We think it is most likely legal in the United States to ship our product."
Ivey said the FDA did not order the company to stop marketing the drink, but officials were concerned about possible legal action. They will announce a new name within a week and hope to have the product back on store shelves within a few weeks.
"What we would like to do is continue to fight to keep the name because it's clearly the name that's the problem," Ivey said. "What we can't do is distribute our product when regulators in the states and the FDA are saying that if you do this, you could go to jail."
Attorneys general in Connecticut and Illinois recently announced that Redux had agreed to stop marketing Cocaine in those states, while a judge in Texas has halted distribution there.
"Our goal is to literally flush Cocaine down the drain across the nation," said Connecticut Attorney General Richard Blumenthal, who announced the company's agreement with his state Monday. "Our main complaint about Cocaine is its name and marketing strategy seeking to glorify illegal drug use and exploit the allure of marketing 'Speed in a Can,' as it called the product."
The Connecticut Department of Consumer Protection pulled 300 cases of Cocaine from state stores on April 23, saying Redux Beverages did not license the product as required by law.
As part of the agreement, Connecticut distributors and retailers can return unused product to Redux for a full refund.
A message seeking comment was left with an FDA spokeswoman.
Fans responded to the announcement that Redux would stop marketing Cocaine by leaving dozens of messages, many of them profanity-laced, on a page created for the product on the social networking site MySpace.com.
The energy drink is the first product marketed by Redux, which wants to keep the name Cocaine because it fits with the company's tongue-in-cheek approach, Ivey said.
"We like to think we have a great sense of humor," he said. "And our market, primarily folks from ages 20 to 30, they love the ideas, they love the name, they love the whole campaign. These are not drug users."
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they should change the name to liquid LSD
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I haven't been able to find it around here for weeks. Tastes like shit, but works pretty good imo.
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i drink imported red bull
it doesnt do anything but make me feel like a weak china man, but its refreshing to get in touch with my inner self and not being such a bad ass all the time
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What ever happenned to the First Ammendment rights?
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wrong board ron ::)
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Cocaine take raw through the nose, is some good shit,
ask proteinfarts, he used to post here as toxic avenger and is an elder.
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ive changed the elder shit around and made it so only me and slippy are elders
maybe this is what pissed flower off so she put me on ignore
anyway
proteinfarts is probably the biggest cokehead on getbig
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I haven't been able to find it around here for weeks. Tastes like shit, but works pretty good imo.
Danielson, try Monster Low-Carb, tastes good and works great. If you have a Costco near you, they have cases of 24 sixteen ounce cans for $25.
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What ever happenned to the First Ammendment rights?
The founding fathers probably didn't anticipate this coming
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i don't thknk the company would actually be stupid enough to really put cocaine in the drink, problem is in this politically correct pusssified society we live in you get one complaint and these people back down, what a shame.
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ive changed the elder shit around and made it so only me and slippy are elders
maybe this is what pissed flower off so she put me on ignore
anyway
proteinfarts is probably the biggest cokehead on getbig
do you mean you, or onlyme?
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do you mean you, or onlyme?
i mean me
im rewriting history
i will erase the rest from the x board, the x board will become the the x files
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When this energy drink first came out, we were surprised that they even let someone use the name to market a drink like this. Well, I guess they werent too keen on this...
Here is the story about the energy drink now leaving the market as of today...
====================================
An energy drink called Cocaine has been pulled from stores nationwide amid concerns about its name, the company that produces it said Monday.
Clegg Ivey, a partner in Redux Beverages LLC of Las Vegas, Nevada, said the company plans to sell the drink under a new name for now.
The Food and Drug Administration issued a warning letter last month that said Redux was illegally marketing the drink as a street drug alternative and a dietary supplement. May 4 was the deadline for the company to respond.
The FDA cited as evidence the drink's labeling and Web site, which included the statements "Speed in a Can," "Liquid Cocaine" and "Cocaine -- Instant Rush." The company says Cocaine contains no drugs and is marketed as an energy drink. It has been sold since last August in at least a dozen states.
"Of course, we intended for Cocaine energy drink to be a legal alternative the same way that celibacy is an alternative to premarital sex," Ivey said. "It's not the same thing and no one thinks it is. Our product doesn't have any cocaine in it. No one thinks that it does. We think it is most likely legal in the United States to ship our product."
Ivey said the FDA did not order the company to stop marketing the drink, but officials were concerned about possible legal action. They will announce a new name within a week and hope to have the product back on store shelves within a few weeks.
"What we would like to do is continue to fight to keep the name because it's clearly the name that's the problem," Ivey said. "What we can't do is distribute our product when regulators in the states and the FDA are saying that if you do this, you could go to jail."
Attorneys general in Connecticut and Illinois recently announced that Redux had agreed to stop marketing Cocaine in those states, while a judge in Texas has halted distribution there.
"Our goal is to literally flush Cocaine down the drain across the nation," said Connecticut Attorney General Richard Blumenthal, who announced the company's agreement with his state Monday. "Our main complaint about Cocaine is its name and marketing strategy seeking to glorify illegal drug use and exploit the allure of marketing 'Speed in a Can,' as it called the product."
The Connecticut Department of Consumer Protection pulled 300 cases of Cocaine from state stores on April 23, saying Redux Beverages did not license the product as required by law.
As part of the agreement, Connecticut distributors and retailers can return unused product to Redux for a full refund.
A message seeking comment was left with an FDA spokeswoman.
Fans responded to the announcement that Redux would stop marketing Cocaine by leaving dozens of messages, many of them profanity-laced, on a page created for the product on the social networking site MySpace.com.
The energy drink is the first product marketed by Redux, which wants to keep the name Cocaine because it fits with the company's tongue-in-cheek approach, Ivey said.
"We like to think we have a great sense of humor," he said. "And our market, primarily folks from ages 20 to 30, they love the ideas, they love the name, they love the whole campaign. These are not drug users."
What about COCA-Cola? Which, by the way, actually had cocaine in it's composition for over a decade. ::)
SUCKMYMUSCLE
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I think the FDA is making a big deal of this...its just a name! It doesnt contain cocaine in it...
Are they going after the workout drink called "Garbage" next....oh brother!
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The founding fathers probably didn't anticipate this coming
Monster lack of foresight.
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What ever happenned to the First Ammendment rights?
It was educated on spelling...
This company (Redux) and others broke the law, plain and simple. No-one is allowed to use drug names or drug-inferred names on products, read DSHEA 1994, FDA Modernization Act of 1997 and the recent FDA Draft Guidances for the dietary supplement industry.
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Yeah i didn't think that was long for the shelves.
when i first saw it i was like Who the fuck would be dumb enough to name something after a drug that is universally demonized and not expect an assload of trouble ?
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i don't thknk the company would actually be stupid enough to really put cocaine in the drink, problem is in this politically correct pusssified society we live in you get one complaint and these people back down, what a shame.
it was put in soda ,cough medicine all kinds of shit in the 50s
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I licked the tiniest speck of cocaine yesterday and my tongue was numb for half an hour. :o Then my friend showed me how to cook it into crack. I think it was one part baking soda, two parts coke and eight parts water boiled on a spoon. He said snorting is ok but you might run into problems if you start mainlining it or smoking it in rock form. Cocaine in its pure form doesn't appear to have properties much worse than that of alcohol. What would stop me from using it is the fact it is cut with who the hell knows what due to black market production caused by laws which kill more people than they save. Coke strikes me as a beautiful drug which is absolute death if you abuse it.
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it was put in soda ,cough medicine all kinds of shit in the 50s
yeah that was the 50's though, see people back then were actually tough and grown adults who didn't cry like little bitches when their feelings were hurt or when someone disagreed with them, nowadays people cry when someone looks at them wrong and then have to go to therapy, if you didn't like a product then you didn't use it, you didn't cry to the fuccking government, people today make me sick.
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This situation places Redux on the world-wide publicity map. They couldn't buy this kind of publicity with $30,000,000!
This is gonna be a major growth company no matter how the legal stuff evolves.
Smart move, Redux!
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We used to sell XTC energy drink at my store and no one gave a shit about that.
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Check the videos here:
http://www.drinkcocaine.com
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I licked the tiniest speck of cocaine yesterday and my tongue was numb for half an hour. :o Then my friend showed me how to cook it into crack. I think it was one part baking soda, two parts coke and eight parts water boiled on a spoon. He said snorting is ok but you might run into problems if you start mainlining it or smoking it in rock form. Cocaine in its pure form doesn't appear to have properties much worse than that of alcohol. What would stop me from using it is the fact it is cut with who the hell knows what due to black market production caused by laws which kill more people than they save. Coke strikes me as a beautiful drug which is absolute death if you abuse it.
I'm beginning to wonder about you Matt. ;D
Whenever there is a thread about coke you are all over it espousing the glories of cocaine, then you say
"but I'd never touch the stuff" or something to that effect ;D
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I prefer pussy juice with a hint of piss and and lots of clen
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yeah that was the 50's though, see people back then were actually tough and grown adults who didn't cry like little bitches when their feelings were hurt or when someone disagreed with them, nowadays people cry when someone looks at them wrong and then have to go to therapy, if you didn't like a product then you didn't use it, you didn't cry to the fuccking government, people today make me sick.
very true...
a side note:
coke was given to the black dock workers so they could work "harder". a match box full of cocaine would go for as little as 50cents back in the day. one of the reasons why it was made illegal was the thought that it made black men lust for white women.....no joke.....
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i drink imported red bull
it doesnt do anything but make me feel like a weak china man, but its refreshing to get in touch with my inner self and not being such a bad ass all the time
imported red bull? i thought you were from the states
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very true...
a side note:
coke was given to the black dock workers so they could work "harder". a match box full of cocaine would go for as little as 50cents back in the day. one of the reasons why it was made illegal was the thought that it made black men lust for white women.....no joke.....
ha ha, thanks to science we know it's their brain chemistry now. they just can't not rape.
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I'm beginning to wonder about you Matt. ;D
Whenever there is a thread about coke you are all over it espousing the glories of cocaine, then you say
"but I'd never touch the stuff" or something to that effect ;D
In short, because I am a pussy. I like to call myself a "rational hypochondriac" in that I know I am one and that it is irrational. I also don't know what my genetics are like and I know that leading a clean life will optimize my lifespan. If I'm going to get cancer at 35, it's going to happen. But if I live a clean life I might get three more years out of the deal. There's more to it than that, but that is the size of it roughly.
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yeah that was the 50's though, see people back then were actually tough and grown adults who didn't cry like little bitches when their feelings were hurt or when someone disagreed with them, nowadays people cry when someone looks at them wrong and then have to go to therapy, if you didn't like a product then you didn't use it, you didn't cry to the fuccking government, people today make me sick.
agreed.
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agreed.
It's only like 5% of people who gave a fuck about that nappy headed hoes remark by Don Imus. The 5% who won't SHUT THE FUCK UP and get him fired. The 5% of the population who pussify the world.
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I licked the tiniest speck of cocaine yesterday and my tongue was numb for half an hour. :o Then my friend showed me how to cook it into crack. I think it was one part baking soda, two parts coke and eight parts water boiled on a spoon. He said snorting is ok but you might run into problems if you start mainlining it or smoking it in rock form. Cocaine in its pure form doesn't appear to have properties much worse than that of alcohol. What would stop me from using it is the fact it is cut with who the hell knows what due to black market production caused by laws which kill more people than they save. Coke strikes me as a beautiful drug which is absolute death if you abuse it.
At the party I was at last weekend it was nothing but Rock Cocaine and I mean some shit bigger then golf balls.
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they should change the name to liquid LSD
LSD is a liquid.
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This situation places Redux on the world-wide publicity map. They couldn't buy this kind of publicity with $30,000,000!
This is gonna be a major growth company no matter how the legal stuff evolves.
Smart move, Redux!
bingo...any publicity is good publicity
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Sounds like Coca Cola circa 1905.