Getbig Bodybuilding, Figure and Fitness Forums
Getbig Main Boards => Gossip & Opinions => Topic started by: Ron on March 28, 2019, 02:27:52 PM
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VPX is sueing Monster Energy, over their new RTD, Reign, which they say looks alot like Bang. Here is more info.
Plaintiff, Vital Pharmaceuticals, Inc., d/b/a VPX Sports (“VPX”) hereby sues Defendants, Monster Energy Company (“Monster”) and Reign Beverage Company, LLC (“Reign Beverage”), and states:
1. This action is about Monster and its affiliate Reign Beverage’s intentional infringement of VPX’s well-known BANG® energy drinks, both brands depicted below
2. As clearly visible from the shelves of the foregoing refrigeration cooler, Monster and Reign Beverage have launched a knockoff brand—called REIGN—to shamelessly copy and
cause consumer confusion with VPX’s popular BANG® brand of energy drinks. Neither Monster nor Reign Beverage owns the REIGN® trademark. In fact, VPX is the exclusive licensee of this trademark, which has been registered with the U.S. Patent and Trademark Office (“USPTO”) since December 27, 2016. Moreover, while Monster pays lip-service to “differentiation” in this industry; i.e., “making [Monster’s] brands and products visually appealing and distinctive from other beverages on the shelves of retailers” (Monster 2018 10-K), it has done the exact opposite here. REIGN is nearly identical and confusingly similar to VPX’s own aesthetically appealing and distinctive trade dress for BANG®, and also copies the phrase “body fuel” from VPX’s trademarked tagline, “Potent Brain and Body Fuel.”
Competition law places reasonable limits on the proverbial expression “imitation is the sincerest form of flattery.” Flattery aside, Defendants’ blatant infringement of VPX’s
distinctive trade dress and their unauthorized use of the REIGN® trademark and the tagline, “Potent Brain and Body Fuel,” unlawfully encroach upon any acceptable notion of fair
competition. VPX brings this complaint for damages and injunctive relief against Defendants for federal trade dress infringement; federal trademark infringement; federal unfair competition; common law trade dress infringement and unfair competition; common law trademark infringement; and misleading and deceptive trade practices in violation of the Florida Deceptive and Unfair Trade Practices Act.
Info on the latest lawsuit...
https://www.stack3d.com/wp-content/uploads/2019/03/monster-reign-vpx-bang-trademark-lawsuit.pdf
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The bang, kind of reminds me of my companies logo.
J
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Bang is being sued by many folks as well... Fake-ass garbage drink.
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i suspect monster will lose.
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Who would stick energy drinks into their body?!?!?
Absolute garbage.
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;D
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;D
The hell happened to your head ???
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The hell happened to your head ???
I know- looks like Down’s Syndrome setting in lol
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I know- looks like Down’s Syndrome setting in lol
He’s trying way too hard with those glasses.
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The hell happened to your head ???
Haha.. I got a haircut dude.
He’s trying way too hard with those glasses.
Contacts get annoying at times.
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Dirty vpx
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Reign rhymes with bang.
Clever.
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Trademark Infringement
There is already a thread about “infringement” on this site. Here is the link:
https://www.getbig.com/boards/index.php?topic=652921.0
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Contacts get annoying at times.
Just say yes...to LASIK.
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Monster is owned by red bull if I recall correctly
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Trademark Infringement
There is already a thread about “infringement” on this site. Here is the link:
https://www.getbig.com/boards/index.php?topic=652921.0
Oh royalty you're cleaver.
I'll point out I used cleaver over clever. You should have fun with this.
Now I need to long out of this account and sign into my Royalty account.
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Monster is owned by red bull if I recall correctly
Coca-Cola Enterprises.
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Oh royalty you're cleaver.
I'll point out I used cleaver over clever. You should have fun with this.
Now I need to long out of this account and sign into my Royalty account.
Looks like your feelings are still bruised 😂
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Looks like your feelings are still bruised 😂
Nah. You brought it up.
I'm surprised you even made an issue out of infringement, it was a response in a Marty Champions bs topic.
Maybe I'm more honored than anything.
Or maybe you're mad at me for shooting down your Ryan Fitzmagic post and you've been waiting to take me out.
Dont worry bro I post a lot of dumb stuff. You shouldn't have a hard time "owning" me.
God bless
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Bang’s flavors are excellent. I don’t know how VPX and Monster make artificial sweeteners taste so good
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never had one.
better stay away from the because "just a scam" "marketing" "you dont need one" "a cup of coffee is just as good" and the usual horseshit from getbiggers who want to save a penny and think theyre smart.
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(http://www.getbig.com/boards/index.php?action=dlattach;topic=652986.0;attach=773198;image)
(http://www.modeltoycars.com/for_sale/pc/catalog/car9/97641-JADA-Ghostbusters-Egon-Spengler-2-az-det.jpg)
:D
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never had one.
better stay away from the because "just a scam" "marketing" "you dont need one" "a cup of coffee is just as good" and the usual horseshit from getbiggers who want to save a penny and think theyre smart.
Coffee is one of the products that has been scientifically tested for the most times and the longest time. It contains many proven health improving substances
Red bull on the other hand.....
This has nothing to do with money, just common sense imo
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Bang is being sued by many folks as well... Fake-ass garbage drink.
Garbage company like most supplement companies.
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Who would stick energy drinks into their body?!?!?
Absolute garbage.
I am a beer person myself.
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This is VPX's new drinks - Did VPX actually trademark Reign RTD Drink before Monster did? If this is true, wow - someone did not do their homework.
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Coffee is one of the products that has been scientifically tested for the most times and the longest time. It contains many proven health improving substances
Red bull on the other hand.....
This has nothing to do with money, just common sense imo
so you think coffein doesnt work unless it's in a cup of coffee?
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Garbage company like most supplement companies.
lemme guess, you're another of those kids who spent their money on supplements and didnt get HUUUUGE like the guys in the magazine and spent the rest of your life being bitter about it?
well youre not alone, getbig is full of you bitter fools... and any chance you get you whine and cry about the horrible supplement companies...
a bigger bunch of snowflakes cannot be found on the internet. anywhere.
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so you think coffein doesnt work unless it's in a cup of coffee?
Huh? His quote doesn't say that at all.
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Huh? His quote doesn't say that at all.
he's bitching about red bull isnt he? red bull has caffein
so whats the thing here? a grown man cant have a red bull? then he's a sucker?
how about a msg board where people can talk about having a protein shake and a red bull without 20 people coming in telling em that theyre just wasting their time and money! is that too much to ask for? if i wanted a wife telling me what isnt good for me and that im wasting money then i would be married.
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he's bitching about red bull isnt he? red bull has caffein
so whats the thing here? a grown man cant have a red bull? then he's a sucker?
how about a msg board where people can talk about having a protein shake and a red bull without 20 people coming in telling em that theyre just wasting their time and money! is that too much to ask for? if i wanted a wife telling me what isnt good for me and that im wasting money then i would be married.
Rob i'm sorry to hear about your divorce.
Howard might be a good guy to reach out to and have a cup of coffee with.
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(http://www.getbig.com/boards/index.php?action=dlattach;topic=652986.0;attach=773198;image)
(http://www.modeltoycars.com/for_sale/pc/catalog/car9/97641-JADA-Ghostbusters-Egon-Spengler-2-az-det.jpg) ;D
No matter, it was a cool , "Clark Kent in the Waffle House bathroom"-selfie :D
:D
Never been to a Waffle house, however I've heard nothing but positive things about it :)
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Update from Monster
CORONA, Calif., March 29, 2019 (GLOBE NEWSWIRE) -- Monster Energy Company ("Monster") today issued the following statement in response to media and other inquiries related to the unmeritorious trademark lawsuit filed yesterday against Monster by Vital Pharmaceuticals, Inc., d/b/a VPX Sports ("VPX"), a Florida corporation, the maker of Bang energy drinks:
Monster is confident that VPX's lawsuit will ultimately be dismissed. VPX's purported acquisition of an unrelated "Reign" trademark two weeks ago is both improper and ineffective.
VPX's lawsuit is nothing more than a frivolous and bad faith attempt to slow the national release of "Reign Total Body Fuel." The fact is, this meritless lawsuit will not impede the launch of "Reign Total Body Fuel" in any way. The facts are straightforward:
Monster holds trademark and use priority over VPX for its "Reign Total Body Fuel" beverages in "Class 32" - the class that covers these beverages. The "Reign" trademark VPX ostensibly just acquired is for unrelated, high-priced, powdered dietary supplements in "Class 5." VPX's "Reign" trademark is not registered for and does not cover beverages in "Class 32" or give VPX priority over Monster's "Reign Total Body Fuel" beverages.
Only weeks ago (March 12, 2019), months after Monster publicly announced the launch of "Reign Total Body Fuel" beverages in mid-January 2019, did a company related to VPX ostensibly buy the unrelated "Reign" trademark in "Class 5," for what is clearly an ulterior motive. Sales of "Reign Total Body Fuel" commenced over a month ago. When "Reign Total Body Fuel" was launched, VPX's so-called "Reign" pre-workout energy drink did not exist. In fact, VPX's newly conceived "Reign" pre workout energy drink was announced just yesterday for the first time; coincidentally, the same day VPX filed its frivolous lawsuit. Monster will challenge VPX's newly conceived energy drink.
VPX's lawsuit is also an attempt to shift attention away from the lawsuit filed by Monster against VPX in September 2018 for false advertising, including false and unsupported claims that Bang contains ingredients that it does not have and provides benefits that it does not generate. Particularly telling is the fact that VPX's alleged Patent on so-called Super Creatine has been cancelled despite Bang continuing to feature such Patent on its Bang drinks. VPX also faces numerous consumer class action lawsuits for its untrue claims related to Bang. VPX's attempt to continually delay Monster's federal lawsuit against VPX was rejected today. In addressing VPX's latest desperate, delay tactics, the district court judge ruled against VPX and observed that VPX "walked into a mess of their own making."