Does bodybuilding generate enough money to provide that much to the contest winners? I think most pros just want to be jacked and compete just because. Providing the pros will continue to compete for peanuts, they will continue to be paid peanuts. Tell that to Shawn though...
My first post indirectly implied that I was suprised by how much bodybuilding has decreased in popularity. As a 40 year old, I remember the 80's. I used to go Night of Champions shows at a sold out Beacon Theatre, a venue that holds almost 4000. Now, they call the show the NY Pro and it's held at a 1000 seat venue.
Ironically, as the physiques have gotten freakier, the sport's popularity has decreased.