Its just started happening here in Canada and it is elsewhere I imagine. Apparently after many animals got sick we have decided along with the US to no longer purchase food from China and are requiring bulk supplies of good quality protien for animal foods along with other new needs worldwide (too many to mention here). As the demand has gone up so has the price. My normal 5 lbs pail of ON 100% whey has already gone up 8 bucks and a guy I know who owns the supplement store I buy it at said the new year will bring price increases of 10 to 15 bucks on a 5 lbs pail. Is this for real or do all the supplement companies get together to make up some bullshit stories to create a new price which can be justified. Damn prices keep going up....
But after the gym when you just finish your workout you going to grab a piece of steak from your locker and eat it...get real its also about convienence bro....
Steak is cheaper and more filling.