I never bought into it i also never bought into boycotting certain stores as well...just not me im not going to drive 10 mins out of my way b/c this store donates to such and such or imports some of its products from country "X"
I try to buy Canadian first.
Us second.
Although the stupid by American provision is making me less likely to buy US products.
For Example My wife and I both own Canadian made Toyota's.
All of our furniture we buy is made in Canada.
Small things but it helps.