He's friends with Jason Genova. They trained at the same gym. Someone started filming Jason train, and Lenny along with some other characters started to appear in the videos. They are known as the Delray Misfits.
Jason Genova is well known in the bodybuilding industry.
More info here:
http://genovapedia.org/
He's well-known for being a buffoon to be laughed at, thats about it really...
