so...how long has the ironman been around? they cant find a sponsor or 2 w/$10K-$15K tax deductible cash to add to the purse? it's a write off.
how many people come through the expo (5k, 15k)? add $.75 to the cover charge which goes to the overall purse. a lot of d##ba$$ running the underwear contest.
just put a couple of guys outside the hall w/cans.
bake sale. sell girl scout cookies.