This was discussed about a week back on getbig. I thought the mr O title went to the best ambassador of BBing...NOT the guy with the best physique onstage that day. Rather, the man working to bring the sport to the masses, be a great public face, go on TV and be seen at boxing matches, all that good stuff.
If you search any of the top BBers of the 90s - Labrada, haney, etc - They all used this particular wording. Ambassador. Representative of the sport.
So which is it currently? And what SHOULD it be?