David Brock & Media Matters' new look.
American Bridge 2020 Plan
https://www.scribd.com/document/337535680/Full-David-Brock-Confidential-Memo-On-Fighting-TrumpThe PDF appears to be a high-definition scan of a paper document. It's professionally edited and typeset, definitely above the quality of a typical hoax or manufactured leak. The tactics described therein are similar to those known to be used by CTR, but grander in proposed scope, and there are many new directions taken. For these reasons, I'm inclined to believe the document is genuine.
Main points:
Media Matters and its affiliate Shareblue plan to become the reference point for liberal news media, especially online
In particular, they plan to provide their own "research" to friendly media outlets to push liberal narratives
At the same time, they will try to censor non-aligned outlets, including by having Facebook, Google and Twitter penalize them
They will also heavily push the "fake news" and "Russian propaganda" angles to discredit non-aligned outlets
They intend to deploy social media analytics to catch developing stories as they emerge and direct their shill armies, called "truth squads" (not even kidding), to shape the narrative; this will be done via their proprietary tools and communications network, so it will appear to the outside world as if a genuine grassroots movement is happening
Their 2017 budget is $13.4 million, with 81 staff