In my book it IS what its about....all around excellence.
Why do you think Arnold has done some much in the line of civics?
Initially...he was likely full of shit.
Special Olympics and all...he did it to lay groundwork for a future career in politics.
His moves proved very precient.
However, he, and others like him...who amass such inordinate wealth and power...eventually see, in altruistic fashion...that the only thing left for them to do is to use their power to help others.
Like your bb heroes, Balddaddy...the 8 time Olympia winners....what do they do next, pray tell?
Careers over...should they keep getting bigger, more 'jacked', as you may like to say?
You will find that they will lose their way, eventaully, if they don't realize that all they have left is to impress their experience and means upon others who need it.