Tell us more of the story, if you remember.
I was there from the beginning and was Paul's onetime friend. What do you wanna know? Ask away.
Kovacs hadn't been given any product either when he was brought on board. Again, the concept and all was developed long before any thought towards actual product. All the stuff about testing, trial batches, in-house science, etc. was total and absolute horseshit. When Paul did
get to product, he merely called up a supplier and had them bottle his concoction with a fancy label.
The before-after shots of Paul in those original ads were a result of losing shape with fatty foods and zero exercise and then getting back to the gym and back on the stuff.
I wish MuscleTech nothing but the worst. The company is founded on total scam merchandising.
Of course, Paul is now worth a few hundred million. Not that I am a fan of Kovacs, but Paul owes that dude A LOT of money. Without him, it would have been a much more difficult slog.
Heck, Paul puts the screws to Bob Kennedy for ad space and plays his hand in a very ruthless way. Without Bob's help, MuscleTech would be NOTHING.