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Author Topic: Shape Magazine Sold to Meridith Corporation  (Read 152 times)
Ron
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« on: January 28, 2015, 09:55:57 AM »

American Media has sold Shape Magazine, Fit Pregnancy Magazine and Natural Health Magazine to Meredith Corporation, which now publishes various other magazines, including Fitness Magazine, Parents, Better Home, and Family Circle

Meridith plans to stop selling Fitness Magazine in May, and switch all of their subscribers to Shape Magazine from that issue on. However, which Fit Pregnancy and Natural Health Magazine, they plan to stop printing these magazines, and will just publish them on their websites.

In combining the circulation from these two magazines, they hope that the rate base will increase some 60%, as they forecast 2.5 million subscribers.  But that does that take into accounts if these magazines have the same subscribers???

Meridith is though, profitable. They just released their second quarter report, and they reported a profit of $39.6 million dollars!


More info here

http://adage.com/article/media/meredith-acquire-shape-magazine-american-media/296855/

Company titles here

http://www.meredith.com/national-media/brands




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