Amazon Sports Nutrition is now a title sponsor at the Olympia

[insider]

Why???

There is very little return on investment by sponsoring these shows and it's costly to have a booth. Especially when you factor in the costs of travel and food for staff. It has very little influence on the buying public. The average customer shopping at bb.com, Vitamin Shoppe, etc. doesn't know or care who sponsored the Olympia and who had a booth.

I wouldn't expect Singerman or Braun to understand this, they are not very good at marketing. 

[Hypo]

Noticed "gifted" is a sponsor. Is this not a conflict of interest    Dissapointed not to see pianos 5% on there

Exactly what I thought! That is a very bad look. Oh, well. It is just a pageant and not a sport so there's no real competing involved, just a schmodown.

[Coffeed]

It's a bargain compared to that Ferrari lease.

[insider]

It's a bargain compared to that Ferrari lease.

Well that is a complete waste but it feeds their ego

[The Grim Lifter]

There is very little return on investment by sponsoring these shows and it's costly to have a booth. Especially when you factor in the costs of travel and food for staff. It has very little influence on the buying public. The average customer shopping at bb.com, Vitamin Shoppe, etc. doesn't know or care who sponsored the Olympia and who had a booth.

I wouldn't expect Singerman or Braun to understand this, they are not very good at marketing. 

It's something to talk about on Social Media which keeps them in the news. That is a big deal these days. They can ride it for months before and even after.

[Yamcha]

It's something to talk about on Social Media which keeps them in the news. That is a big deal these days. They can ride it for months before and even after.

People on social media talk about which companies had booths at the Olympia? 

Thought it was politics and race baiting

[insider]

It's something to talk about on Social Media which keeps them in the news. That is a big deal these days. They can ride it for months before and even after.

That is not worth the cost of doing the Olympia, the average consumer does not care that they sponsored the show.