Right on. It would lend the weed movement legitimacy if it could market itself as an enjoyable indulgence rather than just something that'll get you way wasted. Fwiw, I don't see how laws can justifiably dictate whether you're allowed to get wasted on anything you want. If I were were in the weed market tho, I'd be looking to elevate it from mere intoxicant to a higher end product. Don't go as far as the cigar horseshit does, but shake off the hessian hippy loading dock worker image.Do it. You'll make a billion.
I could never figure out these two brothers who were roidheads smoke weed during their workouts by taking a smoke break outside. That would kill my aggression in the gym and I'd be looking for a corner to take a nap in.