Stop drinking Vince Goodrum's water. That is the stupidest thing I think you've ever said on here.
I'd like to challenge that, LIFT. They're better Bbers - but NOT more marketable.
Picture the average American thinking about buying a muscle magazine. Is he more likely to buy a cover with Galanti and Frey, or Willmore and Haley? Think about the average European. Same question.
I'd give it a split on the US, and a huge majority to the PDI guys for Eur. Much bigger pop. there. Better physiques, sure. more muscle, yep. But buying patterns do not lie. People buy what they look like, that's just a fact of life. If there were more hispanic BBers, I wager those would likely outsell the white guys here in the US. Just like Dim would outsell a Gunter in Asia. Think worldwide, and realize that most people will buy materials with models resembling what they would like to look like.