Club Industry Magazine
For more information, call (215) 643-8100

April 2002

Club Industry Magazine is the magazine that you need to have if you own a gym or fitness club. It provides essential information to many items needed to keep a club up to its maximum potential. It also provides articles and tips to expand your knowledge into making sure that you have the best gym or fitness club in the industry.

April 2002 - Table of Contents
Volume 18, Number 4


  • One Pill Makes Your Larger
    The supplement industry is booming, with clubs cashing in. Find out the business behind selling nutritionals at your club.

  • Branded For Life
    Everything you need to know to capitalize on your branded name and make your mark.

Focus On

  • Focus on Programming
    Dodging the dog days of summer.

  • Focus on Retention
    Getting neighborly with your members.

  • Focus on Sales/Marketing
    Enroll more members the first day - without high pressure tactics.

  • Focus on Personal Training
    Functional training for increased profit.

  • Focus on Profit Centers
    Medical partnerships add revenues.


  • First Word

  • Talk Back

  • Industry Observer
    IHRSA Recap, Physical TV, Gold's Grows

  • Club Industry Exchange
    Ken Germano of ACE on educating the industry and growing professionals.

  • Casey Conrad's Marketing Matters
    Marketing to men

  • Management Notebook
    Outdoors programming. Making the most of downtime.

  • New Products and Serve Review

  • Fitness Exchange

  • Advertiser Index

  • Classifieds

  • Calendar

  • Top 100 Nominatin Form