Club Industry Magazine
For more information, call (215) 643-8100

July 2003

Club Industry Magazine is the magazine that you need to have if you own a gym or fitness club. It provides essential information to many items needed to keep a club up to its maximum potential. It also provides articles and tips to expand your knowledge into making sure that you have the best gym or fitness club in the industry.

July 2003 - Table of Contents
Volume 19, Number 7


  • Is It Time To Go
    Experts reveal exit strategies that will help you get the most value for your club when it's time to sell.

  • A Review of the Fall of Advertising and the Rise of PR
    By Al and Laura Ries. A book review by Michael Hoffmann, Heart Communications. Including effective publicity tools.

  • Management Notebook
    Community Returns: Finding the ties that bind.

  • Is It Hot in Here
    Regulating the temperature in your club.

  • Top Ten
    Top Ten Reasons to Stretch.

  • Product Spotlights
    Andrea Pugliese Insurance Services

  • Maximize Your Time
    And your profits with the Smartlink TM System from ASF International. Also, Life Fitness introduces signature series; Life Fitness unveils three new threadmills; Iron Grip leads the Way in Customized Equipment; Full Functional Urethane Grip Plates, and more.

Focus On

  • Sales / Marketing
    Getting out of the club.

  • Personal Training
    Free Reports = Increased Revenue

  • Retention
    The Retention Plan

  • Programming
    What's hot, what's not?

  • Nutrition
    What fitness professionals need to know.


  • First Word
    Perspective Shirt

  • Industry Observer
    Study shows mixed results for industry

  • Club Industry Exchange
    Stephen P. Roma, CEO, Wow!

  • Marketing Matters
    Sales success in tough times

  • Management Notebook
    In the house, keep your staff

  • Product Technology & Innovation

  • IHRSA New Product Review
    Hot product introduced at IHRSA

  • For the lip
    Core competencies

  • Fitness Exchange
    New products from advertisers

  • Classifieds

  • Advertiser's Index