I always get my wife something little, but she knows Valentines Day, like many other holidays, were invented by those seeking a profit from it (ie - greeting card companies.) I was at Sams club with her a few hours ago, and they had these "ready made" flower arrangements going for $25 bucks. The guys were crowded around them and buying them up like crazy. They (Sams) strategically put all the flowers up front, so they couldn't be missed. What a fvcking racket.