Author Topic: Megan Rapinoe and Priyanka Chopra join Victoria’s Secret rebrand  (Read 856 times)

Dos Equis

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Megan Rapinoe and Priyanka Chopra join Victoria’s Secret rebrand
By Carlos GreerJune 16, 2021 | 4:26pm

Victoria's Secret has signed soccer World Cup winner Megan Rapinoe and actress Priyanka Chopra Jonas in a bid to rebuild its brand.

Victoria’s Secret has signed soccer World Cup winner Megan Rapinoe and actress Priyanka Chopra Jonas in a desperate bid to rebuild its brand and appeal to a broader market, Page Six has exclusively learned.

The beleaguered lingerie giant is relaunching and moving away from its traditionally rail-thin models by introducing The VS Collective with diverse “leading icons” and “changemakers” — including Jonas and Rapinoe — to “shape the future of the brand,” an industry insider told Page Six.

But don’t expect to see “White Tiger” star Chopra and Rapinoe — who has been a preeminent voice in the fight for women’s equal pay in the soccer world — posing in the firm’s famously flimsy, barely-there briefs.

We are told they are both being hired as spokeswomen and will instead appear on a podcast and in marketing materials for the recovering brand.

Chopra and Rapinoe will join Sudanese-Australian model Adut Akech, freestyle skier Eileen Gu, Brazilian transgender model Valentina Sampaio, plus-size model Paloma Elesser, and journalist Amanda de Cadenet, who will host a 10-episode podcast where each of the women will share their stories.

“It’s a group of women inspiring change and positivity. It’s another step they’re taking towards transforming the brand. The entire industry thought Victoria Secret was done,” an insider said.

Whether this new move will translate to the VS stores — which traditionally stock smaller sizes and do not cater to curvier women — is yet to be seen.

Another source added, “[The Collective] is completely cause-driven … The idea is to create this community of outsiders looking in. It’s a new generation for the brand that is more about inclusivity.

“And they [Victoria’s Secret] needed it if they wanted to stay afloat. The brand was stuck in an era that never evolved. It’s a different world now.”

Victoria’s Secret was recently spun off by its owner into a separate company, which is soon to be publicly traded, as its once-battered business reportedly showed signs of bouncing back during the pandemic.

Owner L Brands said in May that it would stage an initial public offering for the undie empire by August, which makes the timing of this new announcement key.

The company also has shed management who had been accused of fostering a sexist brand image. Its longtime chairman and chief executive Les Wexner stepped away from the company following a series of embarrassing stories about his business ties to the late pedophile Jeffrey Epstein.

In 2018, former chief marketing officer, Ed Razek left the company after claiming the public has no interest in seeing plus-size or transgender models on the catwalk, saying, “The show is a fantasy.” The day he left, trans model Sampaio shot her first campaign for the brand.

Shortly after Razek’s comments the Victoria’s Secret Catwalk show, once graced by the likes of Gisele Bundchen, Heidi Klum and Miranda Kerr, was also cancelled.

Reps for Rapinoe, Chopra and Victoria’s Secret didn’t immediately get back to us.

https://pagesix.com/2021/06/16/megan-rapinoe-and-priyanka-chopra-join-victorias-secret-rebrand/?_ga=2.241504386.105271132.1624327652-1998510204.1623360643

IroNat

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Re: Megan Rapinoe and Priyanka Chopra join Victoria’s Secret rebrand
« Reply #1 on: June 22, 2021, 12:19:35 PM »
Last gasp for Victoria's Secret.

Soul Crusher

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Re: Megan Rapinoe and Priyanka Chopra join Victoria’s Secret rebrand
« Reply #2 on: June 22, 2021, 01:40:16 PM »
Get woke go Broke

Sissysquats

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Re: Megan Rapinoe and Priyanka Chopra join Victoria’s Secret rebrand
« Reply #3 on: June 22, 2021, 02:25:01 PM »
Looks like they are gearing up to release a boys line of underwear

Straw Man

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Re: Megan Rapinoe and Priyanka Chopra join Victoria’s Secret rebrand
« Reply #4 on: June 22, 2021, 03:08:08 PM »
I can't believe anyone on this board gives a rats ass

I know I don't


Soul Crusher

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Re: Megan Rapinoe and Priyanka Chopra join Victoria’s Secret rebrand
« Reply #5 on: June 22, 2021, 04:18:31 PM »
I can't believe anyone on this board gives a rats ass

I know I don't

In terms of sex appeal rappingnow is like a rats ass.  ;D :D

IroNat

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Re: Megan Rapinoe and Priyanka Chopra join Victoria’s Secret rebrand
« Reply #6 on: June 22, 2021, 05:25:45 PM »
I can't believe anyone on this board gives a rats ass

I know I don't



Because you like men.

Straw Man

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Re: Megan Rapinoe and Priyanka Chopra join Victoria’s Secret rebrand
« Reply #7 on: June 22, 2021, 05:32:36 PM »
Because you like men.

wrong but it's obvious that you like wearing women's lingerie


IroNat

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Re: Megan Rapinoe and Priyanka Chopra join Victoria’s Secret rebrand
« Reply #8 on: June 22, 2021, 05:34:25 PM »
wrong but it's obvious that you like wearing women's lingerie



Brutal comeback, Straw.

Straw Man

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Re: Megan Rapinoe and Priyanka Chopra join Victoria’s Secret rebrand
« Reply #9 on: June 22, 2021, 05:42:14 PM »
Brutal comeback, Straw.

better than yours

If you want to jerk off to an ugly dyke that's your business

just keep it to yourself please

chaos

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Re: Megan Rapinoe and Priyanka Chopra join Victoria’s Secret rebrand
« Reply #10 on: June 22, 2021, 05:50:39 PM »
I can't believe anyone on this board gives a rats ass

I know I don't
You're gay, why would you ???
Liar!!!!Filt!!!!

Straw Man

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Re: Megan Rapinoe and Priyanka Chopra join Victoria’s Secret rebrand
« Reply #11 on: June 22, 2021, 06:00:20 PM »
You're gay, why would you ???

she's all yours Nancy boy


chaos

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Re: Megan Rapinoe and Priyanka Chopra join Victoria’s Secret rebrand
« Reply #12 on: June 22, 2021, 06:03:55 PM »
she's all yours Nancy boy
She? That dude would whoop your ass worse than Coach. :D
Liar!!!!Filt!!!!

Straw Man

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Re: Megan Rapinoe and Priyanka Chopra join Victoria’s Secret rebrand
« Reply #13 on: June 22, 2021, 06:08:32 PM »
She? That dude would whoop your ass worse than Coach. :D

dream on Trumptard

jude2

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Irongrip400

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Re: Megan Rapinoe and Priyanka Chopra join Victoria’s Secret rebrand
« Reply #15 on: June 23, 2021, 10:10:33 AM »
While I respect any business owners right to run it how they wish, I think they’re listening too hard to a part of the country that will most likely not be their customer base in the first place. It seems they may alienate some of their existing customers in the hopes of not being seen as “elitist” or some sort of body shamers. They forget, that the type of person buying their brand is buying because they’re probably a bit well off.

IroNat

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Re: Megan Rapinoe and Priyanka Chopra join Victoria’s Secret rebrand
« Reply #16 on: June 23, 2021, 01:22:45 PM »
While I respect any business owners right to run it how they wish, I think they’re listening too hard to a part of the country that will most likely not be their customer base in the first place. It seems they may alienate some of their existing customers in the hopes of not being seen as “elitist” or some sort of body shamers. They forget, that the type of person buying their brand is buying because they’re probably a bit well off.

Victoria's Secret is going down the tubes so they're willing to try anything.

IRON CROSS

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Re: Megan Rapinoe and Priyanka Chopra join Victoria’s Secret rebrand
« Reply #17 on: June 23, 2021, 02:20:49 PM »
Because you like men.

 :o Bob Straw is gone Kardashian  ;D

IRON CROSS

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Re: Megan Rapinoe and Priyanka Chopra join Victoria’s Secret rebrand
« Reply #18 on: June 23, 2021, 02:23:29 PM »
You're gay, why would you ???

Bob do you plan to attend Milan Fashion Show as tranzy  ;D

chaos

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Re: Megan Rapinoe and Priyanka Chopra join Victoria’s Secret rebrand
« Reply #19 on: June 23, 2021, 03:52:50 PM »
dream on Trumptard
I dreamed Megman Ripahoe was whoopin your ass on video and Marty Champions was mocking you for it.
Liar!!!!Filt!!!!

Dos Equis

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Re: Megan Rapinoe and Priyanka Chopra join Victoria’s Secret rebrand
« Reply #20 on: June 23, 2021, 07:24:39 PM »
You're gay, why would you ???

Rude.  She is NOT gay.   >:(