Getbig Bodybuilding, Figure and Fitness Forums
Getbig Main Boards => Gossip & Opinions => Topic started by: TroubleReady39 on March 03, 2007, 08:58:17 PM
-
My brother works at DistributionNet USA.
I got the inside scoop on all the various magazine circulations of actual bodybuilding mag sales
These are the actual numbers for Dec of 2006:
Muscle and Fitness 428,000
Flex 102,000
MuscleMag 51,000
Muscular Development 41,000
Ironman 39,000
Planet Muscle 29,000
I guess the "duel" in the eyes of bodybuilding fans doesn't really translate in the market. It's a bloodbath. Weider moved 530k units (M&F and FLEX) in December. THIRTEEN times what MD did. interesting...
I subscribe to MD. I guess they are way too hardcore to compete with the other mags at the magazine stand.
-
41,000 seems low to me.
-
My brother works at DistributionNet USA.
I got the inside scoop on all the various magazine circulations of actual bodybuilding mag sales
These are the actual numbers for Dec of 2006:
Muscle and Fitness 428,000
Flex 102,000
MuscleMag 51,000
Muscular Development 41,000
Ironman 39,000
Planet Muscle 29,000
I guess the "duel" in the eyes of bodybuilding fans doesn't really translate in the market. It's a bloodbath. Weider moved 530k units (M&F and FLEX) in December. THIRTEEN times what MD did. interesting...
I subscribe to MD. I guess they are way too hardcore to compete with the other mags at the magazine stand.
Thanks for the numbers.
But quite frankly, it's only among bodybuilding fans that any confusion to the contrary could ever have arisen.
Go into any supermarket in Nowheresville, Iowa and see which they have on the magazine rack.
-
41,000 seems low to me.
I have a source that can confirm about that number.
-
Thanks for the numbers.
But quite frankly, it's only among bodybuilding fans that any confusion to the contrary could ever have arisen.
Go into any supermarket in Nowheresville, Iowa and see which they have on the magazine rack.
That's true MD is hard to find.
-
My brother works at DistributionNet USA.
I got the inside scoop on all the various magazine circulations of actual bodybuilding mag sales
These are the actual numbers for Dec of 2006:
Muscle and Fitness 428,000
Flex 102,000
MuscleMag 51,000
Muscular Development 41,000
Ironman 39,000
Planet Muscle 29,000
I guess the "duel" in the eyes of bodybuilding fans doesn't really translate in the market. It's a bloodbath. Weider moved 530k units (M&F and FLEX) in December. THIRTEEN times what MD did. interesting...
Interesting that M&F is most of the "weider" circulation. I thought "Flex" was their flagship mag. Isn't M&F more of a "fitness" mag going after the mainstream than a bodybuilding mag now anyway?
If you compare just Flex to MD, it's a lot closer.
-
M&F has excellent production value and appeals to a mainstream group, so i'm not surprised they're at 430k.
Is MD always this far behind FLEX, or was it just that month?
-
Must have been another Arnold cover.
-
So, does anyone think they might be able to accurately calculate what each is making, you know, considering expenses and advertising and whatnot?
-
Any second now the entire MD staff will take time away from its busy schedule of running a non existant/non factor bodybuilding message board and swoop in with a MD circulation number of around 980,000 and swear on a stack of bibles the numbers are off, your cousin is lying and MD has Flex on the run....
-
Any second now the entire MD staff will take time away from its busy schedule of running a non existant/non factor bodybuilding message board and swoop in with a MD circulation number of around 980,000 and swear on a stack of bibles the numbers are off, your cousin is lying and MD has Flex on the run....
busy schedule of running a non existant/non factor bodybuilding message board - epic truth... ;D
-
This is an easy one to calculate... MD is only in the US...
M&F is of course the crossover... there are fitness and bodybuilding people in it... Everyone gets something they like... plus M&F has sections relating to gadgets, food, and the like. There are also sections for women. Do they still have M&F "for her"? Does that calculated as well?
Flex is the hardcore mag and has a much bigger following than MD.
There is no question in my mind that these numbers are accurate... if they are not, then they are a very good representation of the market.
Keep in mind that subscriptions are probably not calculated here.
-
NO WAY MD outsells IronMan !!! my number of 28,000 for MD came from my mole at MD
-
NO WAY MD outsells IronMan !!! my number of 28,000 for MD came from my mole at MD
You don't think so? Really? I dunno, I always bought ironman last... Musclemag seems to be doing well though.
-
the 'mastermind' at md isnt too bright hiring of the staff.. yes da and gv are popular, but thats because nobody likes them -not a good thing.. i used to love that mag and never had a problem getting it..for the last year i havnt seen it. i walked to half the newstands in manhattan and nobody carrys it anymore.. one guy said they always got them late..cant run a successfull company with an incompetent staff
-
Must have been another Arnold cover.
that's an interesting point - anyone know who the athletes on the cover of the Dec 2006 Issues were?
-
Muscular Development 41,000 - actually the real number is 28,000 I am told :-\
actually, it's in the 30's
-
There is a personal feud between McGough and Blechman.
-
There is a personal feud between McGough and Blechman.
a duel?
-
a duel?
yes...a duel. ;D
-
anyone got the numbers for Men's Fitness ? bet it's higher than most of the bodybuilding mags
-
the 'mastermind' at md isnt too bright hiring of the staff.. yes da and gv are popular, but thats because nobody likes them -not a good thing.. i used to love that mag and never had a problem getting it..for the last year i havnt seen it. i walked to half the newstands in manhattan and nobody carrys it anymore.. one guy said they always got them late..cant run a successfull company with an incompetent staff
What exactly does DA do for MD? Does he have a column? I've never read it if he does... When did it start?
-
What exactly does DA do for MD? Does he have a column? I've never read it if he does... When did it start?
I dunno. I've seen him in ads, and on their forum. Never *in* the magazine though.
-
bump and kudos for posting accurate numbers.
-
Muscle & Fitness has basically turned into Men's Fitness over the years....MD is basically all Ads....And Flex is just a joke, but has great photography....
-
Whats funny is that there has never been any sort of "rivalry" when it comesto numbers...or from Flex magazines point of view...any "war" that was waged, was purely on MD's end trying to create interest for themselves...
-
What exactly does DA do for MD? Does he have a column? I've never read it if he does... When did it start?
DA has no direct relation to MD other then just being a fan of the magazine..
-
DA has no direct relation to MD other then just being a fan of the magazine..
So why was he hanging out at the MD booth at the Arnold?
-
So why was he hanging out at the MD booth at the Arnold?
Just another person trying to ride the coat tails of the Biggest Bodybuilding magazine in the world, I guess.
-
Whats funny is that there has never been any sort of "rivalry" when it comesto numbers...or from Flex magazines point of view...any "war" that was waged, was purely on MD's end trying to create interest for themselves...
Denying them the access kinda makes them look like a thread. i think flex/ami should just ignore md.
-
Denying them the access kinda makes them look like a thread. i think flex/ami should just ignore md.
That's true, AMI shouldn't have got all pissy and denied them press access to the Olympia... with MD being a big sponsor of the Arnold now though... I guess all is forgiven.
-
That's true, AMI shouldn't have got all pissy and denied them press access to the Olympia... with MD being a big sponsor of the Arnold now though... I guess all is forgiven.
One has nothing to do with the other...
-
My brother works at DistributionNet USA.
I got the inside scoop on all the various magazine circulations of actual bodybuilding mag sales
These are the actual numbers for Dec of 2006:
Muscle and Fitness 428,000
Flex 102,000
MuscleMag 51,000
Muscular Development 41,000
Ironman 39,000
Planet Muscle 29,000
I guess the "duel" in the eyes of bodybuilding fans doesn't really translate in the market. It's a bloodbath. Weider moved 530k units (M&F and FLEX) in December. THIRTEEN times what MD did. interesting...
I subscribe to MD. I guess they are way too hardcore to compete with the other mags at the magazine stand.
Good stuff.
I'm surprised at the low numbers for Muscle Mag and Ironman.
Would you have stats for 20-25 years ago? I'll bet those numbers were considerably higher.
-
One has nothing to do with the other...
Really? Then why would they be denied press passes for the Olympia? Just some random act of occurrences? Hey man... I think it's messed up... but if someone bad mouthed me, I can't say I'd be doing them any favors either.
-
I'd like to see an honest line graph for the top 5 magazines, year by year distribution, for the last 10 or 20 years.
Anyone have any idea how that would be done? Where that info is available?
-
Really? Then why would they be denied press passes for the Olympia? Just some random act of occurrences? Hey man... I think it's messed up... but if someone bad mouthed me, I can't say I'd be doing them any favors either.
I think you mis read the posts....MD being any type of sponsor to the Arnold, has absolutely nothing to do with the Olympia, or the events that led up to they being denied press passes for it.
-
I think you mis read the posts....MD being any type of sponsor to the Arnold, has absolutely nothing to do with the Olympia, or the events that led up to they being denied press passes for it.
Yes, I did misread then... I wasn't connecting the two anyway... I was wondering if everything has been "worked out" between the two parties however.
Will MD be denied this year as well?