Schmoey, yes. But also creepy, right? I'm not the only person who thinks this is creepy?
Sadly, I have come to the conclusion that the mayor is probably more of a simpleton than creepy. Look at all the words he writes with large starting letter:
"Could Beat Ramy with his Great Structure and Round Muscle Bellies".
Also, his debate with Cedric could possibly indicate that he can't fathom why any IFBB pro would think that he is a schmoe in the bad sense. Thus, his poor spelling / grammar and just
childish ways of arguing with Cedric makes it look like the Mayor is an easy target of bullying rather than a bodybuilding schmoe who can stand up for himself.
I'm not sure my conclusion is right, but those are my thoughts.