Welcome to Pump Magazine. You are witnessing issue #3 of what will become one of the top publications in the bodybuilding and fitness industry. So says John Cribbs, the executive editor of PUMP Magazine, a new publication. largely sponsored by SoCal Supplements. The magazine is modeled after Muscle Media, with the same type glossy pages, and the same atmosphere. The bodybuilder on the cover is Ronnie Coleman with inset pictures of Rich Piana, April Schmitt and Tara Caballero.
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