In an age where the Internet can make even the smallest feud public, perhaps it was inevitable that Mr. Argibay’s plight would become a cause célèbre for grunters everywhere. His lawyer, Jason Stern, a former competitive bodybuilder, created
www.boycottplanetfitness .com, a Web site that includes a list titled “Top Ten Reasons to Join Planet Witless.” Among the entries: “Library just too noisy of a place for reading books.”
[He also placed a video of a local television news segment about the controversy on YouTube.com.]
Hundreds of e-mail messages have poured into Mr. Stern’s Web site. Most are supportive, he said, but not all. “Occasionally, I do get an e-mail from someone who says this is a good thing,” Mr. Stern said. “They write in and say, ‘You know, this gym is for people like me who are used to getting sand kicked in our face, and we’re tired of it.’ ”
