I love marketing. But I am starting to think most top 10 O BBers aren't the most marketable group outside of their small niche. The event itself, the ability of a person to make transformations, the supplements, I dunno... but seeing as Jay's own LV newspaper didn't use a 2006 pic to announce his win - they used a 1996 pic of him - cause he was a lot easier to look at back then. It's nothing against cutler... the agromeglay just kinda kills anything mainstream.