Muscletech advertised with Muscular Development magazine for almost a decade.
When Muscletech decided to end the business relationship, the top research scientist from MD went on the bodybuilding forums exactly 2 days later, and announced that Muscletech had been running false advertisements for years about one of their top selling products.
The ensuing shake-up cost Muscletech a lot of money - Aplodan advertising has been dropped, labels reprinted, and it's a 'done' product now... GNC is just selling it off and not reordering.
My question is, does MD commonly destroy business partners when they decide to part ways?