Blechman will continue to exploit an individuals notoriety as long as it 'brings with it' some kind of financial return, period.
Blechman is not interested in the 'back and forward' hating-game that is so much a part of the IFBB these days.
Steve is all about profit. Yes profit in its many illustrious forms. His most recent signing is demonstrative of this.
Blechman has been called many things over his years in this sordid-publishing game. To this day, he is many things to many people; a snake, a rat. But one thing that is undeniably true about Steve, the man is 'very wealthy' and takes 'whatever he wants, whenever he wants'.
And one more thing, The Pros who are under Blechman's control are aware of one thing, and one thing only; Do not ever cross the Blechman!