He won the Mr. Canada Juniors the past two years and is 8 weeks out from the Provincial Championships...
I think at this point he has a great physique, very marketable, and even though it seems at only 20 he has been on the sauce for a couple years already, he doesn't have the bloated huge steroid look.  Right now he has a physique that appeals to a broader generation.  Hopefully he doesn't go overboard.
chest workout 
Arm workout