Yes, Pro Bodybuilding is indeed a 'sexualised sport'.
The thong, oil, fake tan, butt cheek shaking etc is all about selling sex! And the buyers are the fags, queers, retards and losers!
The IFBB has a 'ready made market' for this type of overt sexuality.
Only until there is a change of thinking within the industry, I lament, the homo-eroticisation of the sport will continue!
Bottom line, the heterosexuals will continue to stay away in droves. They just do not want to be associated with what is just a 'gay-pornographic-circus'!