He's keeping the Bond tradition.
"..But it was his career as a bodybuilder that led to his representing Scotland in the 1953 Mr. Universe contest, in which he placed 3rd. This in turn led to a job in the chorus with the touring company of South Pacific. He appeared in several stage productions, and made his television debut in 1956. He signed a movie contract with MGM in the late 1950's, which led to a string of film roles."