When I am using it I use it daily. It has much more to offer than just a muscle pump. NO is extremely important for sex function and many of the processes in the body related to weightlifting. I usually take like 6-8 grams a day for weighlifting and general health. I do feel like it is a better alternative to NO products as they are laden with artificial sweeteners and other nastiness you don't want taxing your liver, kidneys, and GI.