there are biological hereditary and psychological/environemental reasons why people get obese. I dont see this clown adressing any of these issues.
He however knows how to bullshit people and how to impress em. He will for sure fool a lot of unaware people who will fall for the novelty of the way he advertises his "product".
Nice marketing/advertising ideas, will for sure make a lot of money out of it...but will it help anyone ? no. And as usual it's not really intended to, the whole thing is intended to fool ignorant people and take their cash, period. Same old story over and over.
People who dont know how to work out or how to lose fat doing cardio need a coach to teach em how to do it properly and become autonomous.
It takes time , some psychology , and it varies from one person to another. There is no miracle formula for everyone. And some other people learn how to do this by themselves without any help.