On appearances alone Iphone has it beat. Iphone has that polished sleek look to it. This phone, that grey looks cheap in comparison. How you dress up the package can tell alot about the package itself. If designers want their concept to have a cetain "image", they must design it for that. Granted, there isn't much one can design on oblong shape. But Iphone just looks slick and expensive.
Plus, $530 unsupported? And by Summer time, there will probably be a new Iphone out, no thanks.