Really, I don't.
Mainstream sports are sold the the public...they buy into the "team" "city" "unity" thing.
In the end, it's just a business supported by the sheep. World Cup, same crap.
Do people really thing these sports teams could give a shit about their fans...haha, good stuff.
The thought of wearing some guy's name on my back like "Kobe" "Jeter", etc, screams gay louder than a rainbow flag.