I like how the general public always jokes about how they're not motivated to work out and then everyone laughs. Is it funny to be status quo, unmotivated to achieve anything? Also, bodybuilding can't be seen as a sport, because it never gets past the old stereotypical questions with the mainstream media. "How big are your arms? How much do you eat? Do you work out all day?"
A sports-type question would be, "Did you feel that the improvements Phil Heath made were enough to win the show?" or "Your conditioning this year seemed off from last year, what was the difference?" Mainstream doesn't bother to do any research or ask anything intelligent, it's the same questions they were asking bodybuilders 20 years ago.