The hotel will have a gym I'm sure, so its bodybuilding related
http://www.gulf-daily-news.com/NewsDetails.aspx?storyid=311043
RIYADH: Saudi billionaire Prince Alwaleed bin Talal yesterday unveiled plans to build the world's tallest tower in Jeddah, signing a 4.6 billion riyal (BD463 million, $1.23bn) contract with Bin Laden Group. The proposed tower, which will rise more than 1,000 metres and take just over five years to complete, is the centrepiece of the planned Kingdom City development being built outside Jeddah by Prince Alwaleed's Kingdom Holding.
When completed, it would replace Dubai's 828-metre Burj Khalifa as the tallest tower in the world.
The Jeddah tower, which is to include a hotel, serviced apartments, luxury condominiums and offices, will be designed by US architecture firm Adrian Smith + Gordon Gill.