The sad tale of the Bradford German Christmas Market
December 7, 2009 by Neil T
Christmas Market
This year, Bradford has had a German Christmas Market, where traders from Germany (and a few other European countries) have set up stalls over here to sell their wares in the run-up to Christmas. German markets have been increasingly popular in many British cities and Bradford, desperate to attract people to the city centre, signed up for a market to run for 4 weeks.
This would be the start of week 3 of the market, but they’re already packing up to go home.
Unfortunately, barely anyone has actually visited the market. I walk through it on my home from work each day and it has been almost dead. A couple of weeks ago I took a few photos, which look fantastic but also show how deserted it was.
Bradford is in an unfortunate situation where a significant part of the city centre has been demolished to make way for the now-mothballed Westfield Bradford development. More and more shops are closing and new shops aren’t opening, since the customers aren’t there – Bradford is so close to Leeds that people will probably prefer to go there, with its greater range of shops and many more independent retailers. Consequently, no companies are willing to invest in a shop in Bradford.
This is why we can’t have nice things, like German markets.
Update: Wakefield has also had problems with its German market which has also finished earlier than planned.