This kid lives in Nottingham near me,this story was on the news over here about 6 weeks ago and he was up to half a million,since then the publicity has pushed him up to a million.He was a student in debt and thought of ways to raise some money to pay off his student loans,and came up with this idea.Apparantely,a few big internet companies have since offered him a job,because they like his "thinking outside the box" mentality.When you click on each box it takes you to that companies website,his website consists of just 1 page,and cost him around £50 to set up.