Haney didn't talk shit. Wasn't addicted to painkillers. He took breaks from juice. Married his high school sweetheart. Consistent. Honerable. Humble. Good father.
I guess people consider that boring.
Bingo!
His rival was Gaspari who never had the genetic talent to deal with a gifted legend like Haney.
Lee won 8 straight with minimal controversy and his personal life is solid and stable.
Plus, Lee was a gentleman and class act.
Had he gotten busy with some ripe citrus , sold his used trunks, or plowed a tranny, he might generate more threads. Hmmm, if nothing else, perhaps some gym selfies with duck faces might have generated hype?