How has this fuckface managed to garner so much attention
The line at his booth at the Arnold was humongous. DLB's had a great crowd, as well, but not as big as Piana's. And he has even said time and time again that people he meets there tell him they have no idea who is even competing that night (if the expo is part of an IFBB show) and they are only there for the expo.
The guy is way more popular than any of the competitors, hands down. He doesn't give a fuck about getting any flak, so he can be open and honest about things. No company line to toe.
That's a big part of the attraction. People are tired of the same old bullshit.