A person close to the situation told me that Aaron was doing like 90% of the work but only getting 40% of the money and that wasn't sitting too well with him. He has a huge ego and considers himself the brains while PJ is the brawn. He asked PJ to step it up but PJ is happy with where they're at and isn't as greedy or ambitious as Aaron. So since Aaron is doing most of the work, he threatened to start his own company and let PJ keep Blackstone/Prime for himself, but keeping his equity in the company. At first, PJ said ok, but now is reconsidering and thinking that reducing Aaron's equity to 10-20% is probably more fair if PJ has to now do 90% of the work. Aaron also understands that the supplement industry thrives on new and "innovative" products and that the honeymoon period for Blackstone/Prime is over and a new and "innovative" product line will have the same initial success that Blackstone/Prime benefitted from. One thing is certain: While PJ and Aaron are still speaking (texting), lawyers are getting involved and it's safe to assume that like most squabbles over money, their friendship will go the way of Eduardo Saverin and Mark Zuckerberg.