Never understood why celebs seem to think that their opinion is so important. Haven't they realized by now that the public don't give a fuck what they think?
You don't understand because you're basing your lack of understanding on an incorrect notion - that the public do not give a fuck.
Follow the money and you'll get the truth and the truth is, if Samuel L Jackson comes on my television and tells me to hop onto betfair.com and gamble my rent money away, it must be working - because shit like that continues to occur and reap big money for these celebs.
It's not a concept I understand, either - but when you follow the money and the money says that a magazine that publishes pictures of Jennifer Aniston's weekly trip to get groceries can make money from that shit - well, you have your answer.