These drinks really appeal to kids who have no experience nor taste. Remember all those Apple beers? They appealed to a generation who grew up with Apple juice boxes. About 25 years ago the rage was wine coolers. Not really wine but wine flavored beer. They were really popular for about five years then it died out when the emperor found out he was naked and the stuff was garbage. The rage going on now is Indian Pale Ale. Never understood the appeal of bitter beer from too much hops. Do Asian Indians from India know beer? I will drink Irish, German, Belgium, English, and some American beers.