Kennedy was an art teacher who lived his passion for bodybuilding. He started Musclemag on a wing and a prayer, inviting Gino and his family to join him. They made a hell of a team. Both trained hard regularly with weights and did cardio. He was into the lean beach body look. Both trained with most of the champs including the likes of Sergio, Arnold, and Franco. Boh trained with top trainers like Vince Gironda. He wasn't a huge fan of the drug culture but always seemed to appreciate the size of the all drugs guys, wrestlers and other athletes who regularly visited Musclemag. He sure loved staring at the asses and boobs of the fitness models!
Robert had a heart of gold. A man of his word. Invited many of his staff to his home for gatherings. Things were going great for him until the internet came along. From there Bob's luck in life turned sour. A car accident resulted in terrible injuries to his young son. He was a vegetable with round the clock care after that. Many of the staff remember him running around as a young kid at Kennedy's parties. So sad. Following the accident, Kennedy's wife killed herself. As time passed Musclemag became Muscletech mag as the dominant advertiser controlled the magazine. Musclemag began shilling for Muscletech. The combination of the three took a toll on him. I miss Rob, and Gino. I miss those days.
I previously learned some interesting things about Robert Kennedy on his Wikipedia page:
"In 1974 he started his first magazine, MuscleMag International, with an initial print run of 110,000. He had no previous experience with magazine publishing and MuscleMag would not turn a profit for 15 years - forcing Kennedy to dodge creditors and even sell his home and his car to finance it."
https://en.wikipedia.org/wiki/Robert_Kennedy_(publisher)#CareerWow.

Also, this:
"Kennedy had two children, a son, Braden, and a daughter, Chelsea, with his first wife. In 1998, Kennedy and Braden who was then 11, were in a car crash. Kennedy was thrown from the car but Braden suffered severe brain damage and would require round-the-clock care (until his death in March 2011). After the accident Kennedy's wife committed suicide."
https://en.wikipedia.org/wiki/Robert_Kennedy_(publisher)#Personal_lifeThat's sad.

It just goes to show you can have all the money in the world, but may potentially still have to deal with issues like that. I don't know if Kennedy was in any way at fault for the accident, but I suspect it would be hard to live with that no matter what. This hits close to home for me because my son is turning 10 next month...and I can't imagine if I had to accept his life as I know it would be over in just over a year, and change in an irreversible way. Sad stuff.