But charisma is important. Humble and charisma are two different things. You can be more arrogant If you have redeeming features.
Yeah, for instance, Ali talked a lot of shit and could be a nasty person (how he treated Frazier before their fights). But on the balance he still seemed like a nice enough guy that the good outweighed the bad. An the charisma was infectious where you knew he was playing it up.
Phil just comes off as a douchebag.