Ya know I`m such a frinedless fuck I may go home to Mass, and visit my boy Big Rob too...........fuck it.
I`m a lonesome loser.....may as well cross the pond too and check out my British brothers who I hold in high esteem.....Jeff,38 returns,Henda,Taffy,and my main man illuminati........but why stop there......none of those guys may take a shine to me so it`s down to Florida to see Rambone,deadz,Shizzo,then off to Texas to visit my boy Overload,then Cali. to meet chaos,Joe and whoever.....then The New Englang Tour to see Grape Ape,Gym Rat.....then off to the great white fucking North to visit Josh,Fortress. and the Parsh king Matt C.....then Chitown to see Sobchak and Krank and if I forgot anyone else I` apologize......also lunch is always on me.......then we can spar and get in an arm workout.
Iron Nat,oldimer,Donny and a few other will be on the back burner just in case everyone else I meet hates me.
This oughta` be FUN 
Signed- Lonely Hated And Despised
Now that's tour T-shirt if ever I saw one
Thanks for the name check

I'd love to meet up with you one day too - I'm just worried about how much hell we might raise!
Oh, and I'd also need about - er - 16 weeks notice

It's a combination of both.
Brian tries to bate people into doing stuff like posting pics, get them to post lifts, enter his contest etc because in his delusional brain if you don't do it he beats you.
If someone does post a pic and looks much better than him, he'll try move the focus more on a body part where he is better. Same with lifts, he'll try shift the focus to movements he might be stronger at.
Brian will do anything to feel like a winner and in the process exposes himself as one of the biggest losers you'll ever come across, only he's too delusional to see it.
Excellent insight. I'd just add that once he's exhausted all those options, he falls back on the fact that his wasting disease makes his mid-section fairly lean (without any effort) and posts pictures of his belly while boasting about always being 'in shape'