I haven’t read his book, but from interviews, I got the impression that he never did it for the smell of the crowd & roar of the popcorn (or whatever).
Bill was about money.
And, there’s nothing wrong with that because it’s business/your livelihood.
If he’s dabbling in other areas of the entertainment biz, he could only help himself by increasing his exposure.
WM26 drew a 72,000+ house.
Bill isn’t blind.