Author Topic: Ferrari Boss Steps Down  (Read 5085 times)

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Ferrari Boss Steps Down
« on: September 10, 2014, 03:33:01 PM »
The Truth About Cars
By Derek Kreindler on September 10, 2014
[Snip]
Luca di Montezemolo, who has headed up Ferrari for over two decades and presided over record profits, has stepped down amid in-fighting with Fiat head Sergio Marchionne.

After joining Ferrari in the early 1990′s, di Montezemolo led a campaign to revitalize Ferrari, bringing in a lineup of vastly improved products and putting their Formula 1 team back on the road to success. Under his stewardship, Ferrari dominated the latter half of the 1990′s and early 2000′s, with Michael Schumacher, Ross Brawn, Rory Byrne and other motorsports all-stars working as one of the most dominant Formula 1 outfits in history.

In addition to their on-track success, Ferrari also found great financial success in the now ubiquitous merchandise licensing deals that were spearheaded by di Montezemolo, which has allowed Ferrari to maintain a lucrative revenue stream despite capping production of the cars at 7,000 units annually.

But that wasn’t enough for Marchionne, who publicly criticized di Montezemolo’s performance in Formula 1 this past week. Speculation is rife that Marchionne wants to expand Ferrari’s production volumes to help it compete with Lamborghini, which many fear would dilute the brand’s exclusivity.

http://www.thetruthaboutcars.com/2014/09/ferrari-boss-steps-marchionne-takes-control/


A Ferrari SUV and four door sedan will be in development shortly.

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Re: Ferrari Boss Steps Down
« Reply #1 on: September 10, 2014, 03:40:41 PM »
Don't like Ferrari doing SUVs. Hated the 4wd care they brought out, trying to appeal to markets now rather than make good cars (though yes 458 is amazing...I'm told). It is just a vehicle (metaphorically) to sell hats and keyrings now. The F1 team is shit. The latter I feel is the real reason, they are battling with Williams and Force India in constructor's championship, how does that reflect on retail cars?

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Re: Ferrari Boss Steps Down
« Reply #2 on: September 10, 2014, 04:35:39 PM »
A ferari suv awesome, day one purchase for the trainer if its not too expensive.

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Re: Ferrari Boss Steps Down
« Reply #3 on: September 10, 2014, 04:41:06 PM »
A ferari suv awesome, day one purchase for the trainer if its not too expensive.

You think a company set up for racing won't degrade its image by selling an suv? It is a marketing faux pas. Short term thinking that we get rich retards to waste 300k on some shit bag 4x4 while ruining brand value.

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Re: Ferrari Boss Steps Down
« Reply #4 on: September 10, 2014, 04:44:14 PM »
Ferrari oughta focus on building a car that isn`t an unreliable maintenance hog first, before trying to build a shoddy SUV.

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Re: Ferrari Boss Steps Down
« Reply #5 on: September 10, 2014, 04:46:51 PM »
Ferrari oughta focus on building a car that isn`t an unreliable maintenance hog first, before trying to build a shoddy SUV.

QFT I'm tired of spending 30k every 15-20k miles to have my engine rebuilt

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Re: Ferrari Boss Steps Down
« Reply #6 on: September 10, 2014, 04:54:38 PM »
QFT I'm tired of spending 30k every 15-20k miles to have my engine rebuilt
The amusing thing is, even people who can easily afford the expense avoid and put it off and usually sell the car before having the major services done.  On top of that, most have annoying issues such as the windows won' go all the way down, errors in circuitry which cause lights to go on and off and lots of other annoyances that should not be present given the high price tag.


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Re: Ferrari Boss Steps Down
« Reply #7 on: September 10, 2014, 04:59:37 PM »
The amusing thing is, even people who can easily afford the expense avoid and put it off and usually sell the car before having the major services done.  On top of that, most have annoying issues such as the windows won' go all the way down, errors in circuitry which cause lights to go on and off and lots of other annoyances that should not be present given the high price tag.



Brand. Marketing. Aspiration.

Irongrip400

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Re: Ferrari Boss Steps Down
« Reply #8 on: September 10, 2014, 05:00:54 PM »
The amusing thing is, even people who can easily afford the expense avoid and put it off and usually sell the car before having the major services done.  On top of that, most have annoying issues such as the windows won' go all the way down, errors in circuitry which cause lights to go on and off and lots of other annoyances that should not be present given the high price tag.




Why is this?

Parker?

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Re: Ferrari Boss Steps Down
« Reply #9 on: September 10, 2014, 05:03:36 PM »

Why is this?

Parker?

If I wanted a car that drove well and was reliable I'd get a honda, VW or, if I had money, a porsche. If I won the lottery for €55m I would get a lamborghini or ferrari as a toy. That's all it is, a toy.

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Re: Ferrari Boss Steps Down
« Reply #10 on: September 10, 2014, 05:04:57 PM »
If I wanted a car that drove well and was reliable I'd get a honda, VW or, if I had money, a porsche. If I won the lottery for €55m I would get a lamborghini or ferrari as a toy. That's all it is, a toy.
A toy that happens to get smoked by new Corvettes.  :-X

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Re: Ferrari Boss Steps Down
« Reply #11 on: September 10, 2014, 05:08:45 PM »

Why is this?

Parker?
Here is an article that you will enjoy:

http://www.ferraris-online.com/pages/article.php?reqart=SCM_200612_SS

Answering daily phone calls and emails provides a never-ending supply of topics on which to pontificate. The “real-world” cost to drive a late model Ferrari is one of the more frequent questions I’m asked.

I recently sold an unusually well-documented 1998 550 Maranello, S/N 111317, with 36,200 miles to a client in the jet aircraft industry, and comparisons between Ferrari and jet costs inspired this column. Like a private jet that requires three to four hours of maintenance for every hour of flight time, Ferraris are not cheap to own.

FIRST TWO YEARS ALMOST FREE

550 Ferrari S/N 111317 was sold new on March 19, 1998, at $225,000, to a wealthy Santa Monica real estate investor and used for weekend retreats to his ranch in Ojai, a 150-plus-mile round trip. Thanks to an unlimited mileage warranty, the first two years were relatively expense free.

The first bite came in August 2000, five months after the warranty expired. At 13,637 miles, the owner brought the car in for a 15,000-mile service, two rear tires, and an oil, filter, and coolant change for $2,665.70. Two months later, in October, at 17,220 miles, noisy cam belts and bearings were replaced at no cost (thanks to a warranty extension by Ferrari). The windshield washer reservoir was also replaced for $529.25. A month later, in November, at 17,618 miles, the front spoiler and three wheels were refinished because of road-rash, at $1,285. Total for the first year out of warranty, and about 4,000 miles: $4,479.95, or $1.12 per mile.

As 2001 rolled around, in January, at 18,124 miles, two ball joints and sway bar bushings were replaced at $253.47, a standard procedure for a heavy, high performance, front-engined car with power steering. Three months later, in April, at 18,998 miles, a coolant leak, new front tires, another repaint of the wheels, and a detail added $2,718 to the ongoing maintenance bill.

A few days later, at 19,002 miles, the check engine light came on and an O2 sensor was replaced at $261.31. A month later, in late May, at 19,329 miles, the dash pod had to come out for an instrument panel repair, at $1,290.18. Five months and 1,289 miles later, in early October, at 20,618 miles, an annual oil and filter service and new rear tires added $2,386.60 to the expense column.
$8,988 FOR SECOND YEAR OUT OF WARRANTY

In December 2001, a service at 21,358 miles for dash lights, rattles, and a radiator R & R for coolant leaks closed the year out at $2,078.82. Total for the second year out of warranty, and another 3,740 miles: $8,988.38, or $2.40 a mile.

In January 2002, at 21,966 miles, the owner had the battery replaced, new suspension bushings installed, and a wheel alignment for $1,228.35. In March, at 22,956 miles, the license plate frame was replaced for $124.99, and in May, at 23,802 miles, the power steering pump was replaced and the fluids serviced, at $500.95.
Cheaper than a jet, but more than a Jetta
Cheaper than a jet, but more than a Jetta

Four months and 2,657 miles later, in September, at 25,607 miles, the steering box, power steering rack, and rear shocks were replaced, and the wheels were aligned for $8,641.69. The year ended at 26,236 miles, with a compression and leakdown problem discovered in late December at the 30,000-mile service. New cam belts, engine mounts, and a valve job followed, with all 24 valves and valve guides replaced at $7,954.66. Fortunately for the owner, Ferrari supplied the valves and guides under an extended warranty. Another year, another 4,878 miles, adding up to $18,450.64, or $3.78 a mile.
TOYOTA MONEY: 37 CENTS PER MILE

The Ferrari gods were smiling in 2003, with only 672 miles added and one service for hood shocks, in March, at 26,908 miles. Cost of ownership was only $249.38. Little use means no visits to ever-vigilant Ferrari mechanics, who point out problems that need to be resolved. This year cost Toyota money—just 37 cents per mile. Of course, there weren’t many miles driven either.

In 2004, 550 S/N 111317 saw little use, but frequent visits to the service center, beginning in January, at 31,688 miles, for a seat control switch and wiper blades at $1,366.43

A week later, in early February, at 31,860 miles, sway bar bushings were replaced at $208.63. In late February, at 32,035 miles, the handbrake shoes and rear brake rotors were replaced and four new tires were fitted, at $3,365.79. In early March, at 32,122 miles, a coolant leak added $903.21 to the annual cost. Another year, another 5,214 miles, another $5,844.06. The cost per mile, $1.12.

In late December 2004, Ferrari 550 S/N 111317 moved on to her second owner, for $90,000, and no service bills were added to the year. A real estate investor and self-confessed “Porsche guy,” the second owner had always wanted a Ferrari and bought the 550 simply because he knew the car through the original owner.

Only weeks into Ferrari ownership, in January 2005, at 32,945 miles, a 30,000-mile service was again done, under the “while-you’re-at-it” theory, because of oil leaks. The front shocks were also replaced, at $6,196.57. Only weeks later, the second owner also had the nose repainted, and his 550 “personalized” with the front fenders modified for fender shields and the calipers redone in yellow, at $7,759.70.
NOT FOR THE TIMID: $10.27 PER MILE

A month later, in March, the steering wheel was recovered for $450, and in April the windows were tinted and a “clear bra” installed for $935. Only weeks, later the owner continued to personalize his 550 with a Tubi Exhaust for $3,155.94. In August, at 34,235 miles, the oil hoses and other minor items were replaced, at $3,194.44. Total mileage for the second owner: 2,113 miles and $21,691.65. Most of this work was pure pride-of-ownership personalization, but the financially timid need not apply, as the cost per mile, at $10.27 per mile, was approaching that of an M1 tank.

As 2006 rolled in, our second owner next had a new clutch installed, in January, at 35,625 miles, for $4,852.59. After sitting for six months, the second owner decided that he really was a “Porsche guy” at heart. The 550 was too big for his tastes and so, in August, 550 Ferrari S/N 111317 was picked up from his home and dropped off for an a/c service, at 36,196 miles, for $519.40. Cost of ownership for the second owner, for 2006: 1,961 miles at $5,371.99, or $2.73 per mile.

In August 2006, our subject 550 was again sold for $90,000, with 36,196 miles, to the third owner, the president of a corporate jet maintenance and sales company. During the pre-purchase, an oil leak was found, and while the estimate was $3,000, the final bill was $1,582.58. The third owner appreciated the subtle lines and wanted a user-friendly Ferrari that could be driven daily in New York weather and traffic.

A long-time Ferrari owner, he appreciated that virtually all of the depreciation was reflected in the purchase price and that at 36,000 miles, adding mileage wouldn’t kill the value. His last toy was a new Porsche Turbo at $160,000, and while it had been nice to order a car exactly as he wanted, the depreciation wasn’t worth the thrill when he sold it after three years for $95,000.

The warranty on 550 S/N 111317 ran out in March, 2000, at about 13,500 miles. Our subject 550 went to the third owner in September 2006 at 36,200 miles, so the total miles out of warranty was 22,700 miles, with a total spent of $65,760.50, or $2.90 a mile, right at $11,000 a year.

Ferrari ownership is both a lifestyle and a socio-economic statement, just as owning a polo pony is a different venture than keeping a draught horse. As one former owner of S/N 111317 put it, “I spend more than that on crap on eBay every year.” No other statement quite sums up the difference between those who lust for a Ferrari from those who can pay the price of ownership.

MICHAEL SHEEHAN has been a Ferrari dealer for 30 years as well as a race car driver and exotic car broker.

The True Adonis

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Re: Ferrari Boss Steps Down
« Reply #12 on: September 10, 2014, 05:11:24 PM »

Why is this?

Parker?
People will contend that they are high performance cars with high compression meant to be tuned and honed frequently, but they are just deluded in their own bullshit.  The truth is, they are pieces of shit with faulty engineering. 

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Re: Ferrari Boss Steps Down
« Reply #13 on: September 10, 2014, 05:16:55 PM »
ROFLMAOOOOOOOOOOOOOOOOOO OOOOOOOOOOOOOOOOOOOOOO

True Cost of Owning a 1993 Ferrari 348

 I’ve driven 14,387 miles over the course of the six years I’ve owned the car, for an average of just over 2,400 miles per year, or 200 miles per month. As shown in the graph, I’ve been pretty consistent with that, with just some seasonal variation, and the occasional up-tick due to a road trip. By far, the majority of the miles were accumulated during spirited drives on my local back roads, i.e., “trips” that both began and ended in my driveway. Overall, I’ve averaged 17.4 mpg – not bad for the type of driving I do.

Over the course of 6 years, I have spent a total of $37,026 (excluding purchase). That figure breaks down as follows:

    Scheduled maintenance – $18,872. This includes yearly fluid changes, 2 sets of tires, 2 alignments, a clutch replacement, a battery replacement, and of course, the aforementioned major service. The major service alone was $9,465, but in addition to all the “usual” items, I also replaced all the bearings/tensioners/chains for the oil pump and timing drive (a significant additional expense).
    Unscheduled maintenance – $5,687. This most significant items in this category were replacement of the aircon compressor, replacement of the throwout bearing, replacement of CV boots (one side only), and replacement of the heater control valve. There were also other less significant items that were typically performed during one of the yearly services.
    Operating costs – $8,893. This comprises an estimated $2,983 for gas, plus an estimated $1000/yr for insurance and registration.
    Miscellaneous costs — $3,484. These are discretionary appearance/accessory items, with the bigger hitters being a set of OEM wheels, Yoshi shields, a replacement tool bag, a canvas folding targa top, plus a set of aluminum cam covers that I had installed during the major (I consider the cam covers discretionary because the original plastic set was still in fine shape).

Lustral

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Re: Ferrari Boss Steps Down
« Reply #14 on: September 10, 2014, 05:21:01 PM »
This is getbig. Unless a dick is posted or referred to in first two sentences we lose concentration.


TLDR didn't read.#






































no homo

The True Adonis

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Re: Ferrari Boss Steps Down
« Reply #15 on: September 10, 2014, 05:22:09 PM »
I used to see the Ferrari`s lined up for service at the dealership and it was hilarious.  Less than 5000 miles on some of them getting 25,000 dollars worth of work done only after 2-5 years.  I remember one just flat out stopped turning over and then a spark in the electronics burned the whole car up: total mileage on the car 2300 miles.  What a joke.

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Re: Ferrari Boss Steps Down
« Reply #16 on: September 10, 2014, 05:38:27 PM »
ROFLMAOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOO

True Cost of Owning a 1993 Ferrari 348

 I’ve driven 14,387 miles over the course of the six years I’ve owned the car, for an average of just over 2,400 miles per year, or 200 miles per month. As shown in the graph, I’ve been pretty consistent with that, with just some seasonal variation, and the occasional up-tick due to a road trip. By far, the majority of the miles were accumulated during spirited drives on my local back roads, i.e., “trips” that both began and ended in my driveway. Overall, I’ve averaged 17.4 mpg – not bad for the type of driving I do.

Over the course of 6 years, I have spent a total of $37,026 (excluding purchase). That figure breaks down as follows:

    Scheduled maintenance – $18,872. This includes yearly fluid changes, 2 sets of tires, 2 alignments, a clutch replacement, a battery replacement, and of course, the aforementioned major service. The major service alone was $9,465, but in addition to all the “usual” items, I also replaced all the bearings/tensioners/chains for the oil pump and timing drive (a significant additional expense).
    Unscheduled maintenance – $5,687. This most significant items in this category were replacement of the aircon compressor, replacement of the throwout bearing, replacement of CV boots (one side only), and replacement of the heater control valve. There were also other less significant items that were typically performed during one of the yearly services.
    Operating costs – $8,893. This comprises an estimated $2,983 for gas, plus an estimated $1000/yr for insurance and registration.
    Miscellaneous costs — $3,484. These are discretionary appearance/accessory items, with the bigger hitters being a set of OEM wheels, Yoshi shields, a replacement tool bag, a canvas folding targa top, plus a set of aluminum cam covers that I had installed during the major (I consider the cam covers discretionary because the original plastic set was still in fine shape).

That person owned possibly the worst Ferrari every made, according to the Boss who just stepped down.
He is the man responsible for the 355...the car that could be said that put Ferrari back on the map.

Lustral

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Re: Ferrari Boss Steps Down
« Reply #17 on: September 10, 2014, 05:48:57 PM »
Don't buy a ferrari if 35k is more than you would wipe your ass with.

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Re: Ferrari Boss Steps Down
« Reply #18 on: September 10, 2014, 05:51:46 PM »
That person owned possibly the worst Ferrari every made, according to the Boss who just stepped down.
He is the man responsible for the 355...the car that could be said that put Ferrari back on the map.
They are still pieces of shit when it comes to longevity thats for sure.  Pretty to look at, fun to drive, garbage to maintain.

I wish Honda would have explored the high end car market more because they sure had a hit with the NSX.  The build quality on those were superb and the maintenance was completely normal to any other car pretty much.


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Re: Ferrari Boss Steps Down
« Reply #19 on: September 10, 2014, 05:56:08 PM »
Look at this:

http://imgur.com/RH5tVt6

Guy on Reddit posted his buddies NSX at 388,888 miles on the car with the original engine and original transmission, no rebuilds or anything.

Car was an engineering masterpiece and CHEAPPPPPPPPPPP to maintain.


Lustral

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Re: Ferrari Boss Steps Down
« Reply #20 on: September 10, 2014, 05:57:13 PM »
They are still pieces of shit when it comes to longevity thats for sure.  Pretty to look at, fun to drive, garbage to maintain.

I wish Honda would have explored the high end car market more because they sure had a hit with the NSX.  The build quality on those were superb and the maintenance was completely normal to any other car pretty much.



You don't get it.

Really, you don't.

Go up to a girl at a party and say you have a ferrari. No matter if it is a rusting piece of shit with no wheels, she will perk her ears up. Say you have a honda (like me) she will say "meh". Ferrari is speed, Alsono, Schumacher, Formula 1, dangerous, sexy.

Honda is reliable, ugly, I can't be fucked to elaborate.

Apple sells the same shit as a 100 other companies yet has people queuing for weeks for its products. The best brands have an emotional connection. Ferrari has it, Apple has it... Honda? Come on. You don't put posters of Hondas on your bedroom wall - you use them cos they work well.

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Re: Ferrari Boss Steps Down
« Reply #21 on: September 10, 2014, 05:58:58 PM »
You don't get it.

Really, you don't.

Go up to a girl at a party and say you have a ferrari. No matter if it is a rusting piece of shit with no wheels, she will perk her ears up. Say you have a honda (like me) she will say "meh". Ferrari is speed, Alsono, Schumacher, Formula 1, dangerous, sexy.

Honda is reliable, ugly, I can't be fucked to elaborate.

Apple sells the same shit as a 100 other companies yet has people queuing for weeks for its products. The best brands have an emotional connection. Ferrari has it, Apple has it... Honda? Come on. You don't put posters of Hondas on your bedroom wall - you use them cos they work well.
Not really how it works.

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Re: Ferrari Boss Steps Down
« Reply #22 on: September 10, 2014, 06:05:31 PM »
Not really how it works.

You jerk off to porn stars. You don't marry them. Guess which ones are on posters?

Advertising always caters to something. With honda or toyota they plug reliability, dependability. Ferrari sell a dream. I'd wager less than 1% of ferrari owners have less than 2 cars. Like I said, they are toys. Weekend fun. A honda is there to do a job and be good at it.

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Re: Ferrari Boss Steps Down
« Reply #23 on: September 10, 2014, 06:09:49 PM »
You jerk off to porn stars. You don't marry them. Guess which ones are on posters?

Advertising always caters to something. With honda or toyota they plug reliability, dependability. Ferrari sell a dream. I'd wager less than 1% of ferrari owners have less than 2 cars. Like I said, they are toys. Weekend fun. A honda is there to do a job and be good at it.
A girl would not think an NSX is just some run of the mill Honda.

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Re: Ferrari Boss Steps Down
« Reply #24 on: September 10, 2014, 06:14:29 PM »
They are still pieces of shit when it comes to longevity thats for sure.  Pretty to look at, fun to drive, garbage to maintain.

I wish Honda would have explored the high end car market more because they sure had a hit with the NSX.  The build quality on those were superb and the maintenance was completely normal to any other car pretty much.



The NSX was a really good car but not great. It was under powered. Because of the silly ' gentlemen's agreement ' among the Japanese manufactures that basically limited all cars to a maximum of 280HP some exceptions were the Supra with 320 and the 3000GTVR , back then noting really exciting came from Japan. Thank god for the after market.

Now the Lexus LFA is another story all together , Japan finally got it right.