A professional bodybuilder, aka Shawn Ray or any other, should use his image and physique to the full advantage of the tax laws. Take Shawn Ray Prodictions, or whatever Bodybuilder Inc., they can deduct everything needed to make the image and scult the body.
Which is
Lease or payment of ANY car
Food
Gym Membership
Cell Phone
Insurance
Office Expenses
Supplements
Restaurants
Travel
Clothes
Shoes
Taking Ron out to Lunch
And many other expenses
Doesnt matter what the car or anything is worth - it helps promoted the image needed to maintain for bodybuilding, guest posing, etc.
As for Shawn Ray's car in 2004, take a look at this one he has...
http://www.getbig.com/pics/misc/musclecamp/2004/raycar.htm(ok, the last pic is Chick and Ray having to go outside)